Keywords & Adwords

THREAT

Third parties use your trademarks without consent for search engine marketing, including using keywords and adwords campaigns (e.g. on Google, Yahoo, etc.) to exploit your reputation and to maximise commercial gain.

Legalbase’s Response

  • Our customisable software monitors for any infringements of your IP and brand(s), trademarks, copyright, etc.
  • Once infringing use is detected, “take-down” proceedings are immediately initiated

MONITOR + DETECT + TAKE DOWN = LEGALBASE PROTECTION

Your Outcome

  • Reduce or eliminate the number of third parties illegally using your trademarks for keywords and adwords
  • Stop brands driving significant traffic to their sales or landing pages by illegally using your trademarks
  • Protect consumers looking to make genuine purchases or searches from ending up on unscrupulous sites
  • Benefit from our AI-driven technology matches the pace of future developments in search engine marketing and purchased ads